Dr. Muhammad Haroon Hafeez

Associate Professor, Institute of Management Sciences
https://profiles.bzu.edu.pk/muhammadharoonhafeez

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Dr. Muhammad Haroon Hafeez

Qualificaiton:
PhD (Entrepreneurial Marketing)

Research Interests:
Entrepreneurship, Innovation Management, Branding, Consumer Behavior, Tourism Marketing

Email Address:

Other Information:
Visiting Senior Lecturer at School of Business Management, Universiti Utara Malaysia (August, 2015-May, 2017)

CV/Resume:

Research Papers

2023 Studying the Joint Effects of Perceived Service Quality, Perceived Benefits, and Environmental Concerns in Sustainable Travel Behavior Extending the TPB (Journal)
Hamid Mahmood Gelaidan, Abdullah Al-Swidi, Muhammad Haroon Hafeez
Journal: Sustainability, Publisher: MDPI, Vol.: 15, Issue: 14 Pages: 11266,
2023 The nexus of research and development investment, financial development, energy use, and environmental degradation in Asian economies (Journal)
Muhammad Azam Khan, Ghulam Sarwar, Muhammad Haroon Hafeez, Himayatullah Khan, Haseeb Ur Rahman
Journal: Natural Resources Forum, Publisher: Blackwell Publishing Ltd, Vol.: , Issue: Pages: ,
2022 Investigating the role of tourism in economic growth empirical evidence from Pakistan (Journal)
Muhammad Azam, Mahdiat Mahdiat, Muhammad Haroon Hafeez, Baher Bakhtyar
Journal: Polish Journal of Sport and Tourism, Publisher: Sciendo Publishing, Vol.: 29, Issue: 1 Pages: 39-47,
2022 Mediating the impact of innovation on the relationship between branding, organisational learning capability and SMEs performance (Journal)
Muhammad Haroon Hafeez, Waheed Ali Umrani, Mohd Noor Mohd Shariff, Umair Ahmad, Uzma Haroon, T Ramayah
Journal: International Journal of Trade and Global Markets, Publisher: Inderscience Enterprises Ltd., Vol.: 16, Issue: 1-2-3 Pages: 122-143,
2021 Psychological Drivers of Alternative Fuel Vehicles Adoption and Ecologically Responsible Use (Journal)
Muhammad Abid Saleem, Rao Akmal Ali, Syed Noman Ali Shah, Sadaf Zahra, Muhammad Haroon Hafeez, Ninh Nguyen
Journal: Journal of Advanced Transportation, Publisher: Wiley Hindawi, Vol.: 2021, Issue: Pages: 1-20,
2018 Effect of Tourism on Environmental Pollution Further Evidence from Malaysia, Singapore and Thailand (Journal)
Muhammad Azam, Md. Mahmudul Alam, Muhammad Haroon Hafeez
Journal: Journal of Cleaner Production, Publisher: Elsevier, Vol.: 190, Issue: 1 Pages: 330-338,
2014 The role of subjective norms in theory of planned behavior in the context of organic food consumption (Journal)
A Al-Swidi, SMR Huque, MH Hafeez, MNM Shariff
Journal: British Food Journal, Publisher: Emerald Group Publishing Limited, Vol.: 116, Issue: 10 Pages: 1561-1580,

 


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