Department of Commerce

Prof. Dr. Asif Yaseen


Prof. Dr. Asif Yaseen

Professor, Department of Commerce
https://profiles.bzu.edu.pk/asifyaseen

Profile
Prof. Dr. Asif Yaseen

Qualification:
PhD (Australia), Postdoc (Australia), MSc ICT Entrepreneurship (Sweden), MBA (MIS & Marketing)- Pakistan, Global Entrepreneurial Leadership (Stanford Univ, USA)

Research Interests:
Entrepreneurial Behavior, Innovation Management, Digital Entrepreneurship, Bricolage & Frugal Innovation

Email Address:

Other Information:
Head, Entrepreneurship Education Cluster

CV/Resume:

Research Papers

2024 The influence of service quality on student satisfaction and student loyalty in Vietnam the moderating role of the university image (Journal )
Nguyen, H.V., Vu, T.D., Saleem, M. and Yaseen, A.
Journal: Journal of Trade Science, Publisher: Journal of Trade Science, Vol.: 12, Issue: 1, Pages: 37-59
2024 Toward an understanding of Pakistani customers adoption of smart banking services an extended application of UTAUT2 model with big brother effect and information privacy concern (Journal )
Hassaan, M., Akhtar, R., Yaseen, A., Imran, M. 2024.
Journal: Pakistan Journal of Humanities and Social Sciences, Publisher: Pakistan Journal of Humanities and Social Sciences, Vol.: 12, Issue: 2, Pages: 15141524
2017 Climate Change Trend Analysis on Selected Food Crops at Central Khyber Pakhtunkhwa of Pakistan (Journal )
Ahmad, S., Israr, M., Yaseen, A., and Ahmad, N.
Journal: International Journal of Development and Sustainability, Publisher: International Journal of Development and Sustainability, Vol.: 6, Issue: 12, Pages: 2082-2093
2016 Consumer preferences to pay a price premium for quality attributes in Pakistani grown mangoes (Journal )
Yaseen, A. Mehdi, M Somogyi, S Ahmad, B.
Journal: Journal of Commerce and Social Sciences, Publisher: Johar Education Society, Pakistan, Vol.: 10, Issue: 3,
2016 A comparative study of traditional versus best practices mango value chain (Journal )
Mehdi M., Ahmad B., Yaseen A., Adeel A. Sayyed N
Journal: Pakistan Journal of Agricultural Sciences, Publisher: Pakistan Journal of Agricultural Sciences, Vol.: 53, Issue: 3,
2016 PRECURSORY EFFECTS ON BUYING ISLMIC BANKING PRODUCTS IN PAKISTAN (Journal)
Asif Yaseen, Abou Bakar
Journal: Jiht al-Islm, Publisher: pu.edu.pk, Vol.: 10, Issue: 1, Pages: 53-75
2015 Dividend Payout Policy and Financial Crisis Evidence from the Life Cycle Theory (Journal)
Rehana Kouser, Rabia Luqman, Asif yaseen, Muhammad Azeem
Journal: Pakistan Journal of Commerce and Social Sciences, Publisher: econstor.eu, Vol.: 9, Issue: 2, Pages: 583-597
2015 Impact of Job Burnout and Supervisor Support on Job Satisfaction Empirical Evidence from Engineering Firms (Journal)
Asif Yaseen, Muhammad Abid Saleem, Sawera Alam, Mohsin Ali Khan
Journal: Pakistan Journal of Social Sciences, Publisher: pjss.bzu.edu.pk, Vol.: 35, Issue: 1, Pages: 161-174
2015 IMPACT OF ORGANIZATIONAL CULTURE AND SOCIAL INFLUENCE ON ORGANIZATIONAL CITIZENSHIP BEHAVIOUR WITH MEDIATING EFFECT OF INTERACTIONAL JUSTICE (Journal)
Asif Yaseen, Malka Liaquat, Ibn-e-Hassan, Masood ul Hassan
Journal: Science International, Publisher: Science International, Vol.: 27, Issue: 3, Pages: 2443-2450
2014 Fostering Organizational Learning Empirical Evidences from Pakistan (Journal)
Muhammad Abid Saleem, Asif Yaseen, Najam Us Saqib, Sadaf Zahra
Journal: Pakistan Journal of Social Sciences, Publisher: pjss.bzu.edu.pk, Vol.: 34 , Issue: 2, Pages: 795-812

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